Shipper — Case Study
A utility vehicle (UTV) is the ultimate off-road machine, capturing the attention of people who want to inject excitement into their days as well as wield a powerhouse on the jobsite. That means investing in a powerful, unblemished vehicle that’s ready to ride right off a dealership’s showroom floor. Transporting UTVs is a complex process, and if a provider isn’t careful, damage is accrued in transit and/or during delivery — a problem for both dealers and manufacturers.
A global manufacturer of off-road vehicles was looking to diversify its base of transportation providers — but not just any provider would do for this type of complex haul. In order to mitigate in-transit damage to dealerships, only a safe, experienced provider would fit the bill. The manufacturer initially approached Schneider because of its known rigorous safety standards. Those early conversations opened the door to a shipping experience that — like the vehicle itself — pushed the boundaries far past what the manufacturer had hoped for in a transportation provider.
The manufacturer and Schneider scheduled onsite assessments to review current operations and determine whether any enhancements to the UTV transportation process could be made. Schneider discovered that the current ramping being used was not specifically designed for the current unloading model, making it an extreme liability to the manufacturer’s brand. Additionally, Schneider visited UTV dealerships to familiarize themselves with the product, hear how it had been transported to date and uncover where improvements could be applied from the dealers’ point of view. For all of these visits, Schneider brought members from its engineering team to see the loading and unloading process and hear from the dealers firsthand. These onsite visits provided a wealth of information and acted as the catalyst for innovative and impactful change for transporting UTVs.
For the next three months, Schneider researched and conceptualized the best way to optimize UTV transportation and delivery methods, collaborating with the manufacturer along the way. At the end of the planning phase, Schneider proposed the following:
Drivers would also go through a physical work screen to make sure they could manage the hands-on requirements of the delivery process.
The manufacturer was impressed with Schneider’s diligence around safety practices and its engineering expertise, as well as the collaborative way in which the process unfolded. The UTV transportation solution not only enhanced previous delivery practices but was truly unique to the manufacturer. Because of the customized and innovative plan, UTV damage was reduced and delivery processes were streamlined.
Since then, Schneider and the manufacturer have continued to ideate and evolve delivery processes and the equipment. Over 50 custom trailers have been produced, and the newest models are now equipped with an enhanced ramp setup and a reconfigured top deck that’s on an internal hydraulic lift. Additionally, Schneider has designed a three-tier trailer to accommodate the transportation of three-wheeled UTVs.
In the beginning, all the manufacturer was looking for was an additional transportation provider to help move its UTVs from point A to point B safely. What it got was far more valuable — robust analysis, engineering expertise and collaboration that yielded custom trailers and process improvements that truly put safety first. Additionally, relationships with dealers improved because of the keen attention to detail and clearly defined process. For riders looking for their next rig, the manufacturer can rest easy knowing their UTVs are delivered showroom-ready — and ready to make a big impact on the bottom line.